South Korea’s ICT leader SK Planet and Animoca Brands’ web3 platform, Mocaverse, have entered into a strategic collaboration to introduce blockchain-powered experiences for SK Planet’s extensive community. This partnership aims to create seamless digital ecosystems, leveraging Mocaverse’s Realm SDK and MOCA Coin to onboard new users into the evolving web3 landscape.
SK Planet, known for operating OK Cashbag—the largest loyalty program in South Korea with over half of the population as users—will integrate Mocaverse’s technologies to offer its 8 million KYC-verified users a unified digital experience. By January 2025, these users will have access to a single-login system with a unified digital identity and a reputation stack.
This integration is expected to empower users with the ability to own, transfer, and manage assets across digital ecosystems compatible with both Mocaverse and SK Planet.
Expanding Reach Across Global Ecosystems
The partnership will allow SK Planet’s community to tap into Animoca Brands’ expansive network, including:
540 portfolio companies.
Over 80 partners within the Moca Network.
Realm SDK collaborators such as OneFootball and MyAnimeList.
Together, these ecosystems boast a combined active user base of 250 million, offering seamless transactions and access to an array of web3 experiences. From games and IP-based products to sports and music assets, the collaboration will enhance user engagement through innovative digital offerings.
MOCA Coin: Pioneering Utility in South Korea
A significant aspect of this partnership is SK Planet’s adoption of MOCA Coin as its primary utility token. MOCA Coin, a foundational asset in the Mocaverse ecosystem, will serve as the first crypto token in South Korea integrated into a key national digital service.
Beyond its utility, MOCA Coin will facilitate reward distribution across various SK Planet applications, including OK Cashbag and Syrup. By incorporating MOCA Coin into its platforms, SK Planet aims to incentivize user participation and accelerate the adoption of blockchain technologies.
A Step Toward Mass Web3 Adoption
SK Planet expressed its commitment to delivering innovative solutions tailored to South Korean consumers through this collaboration. The company emphasized the importance of expanding customer experiences by aligning its objectives with Mocaverse’s mission to enhance web3 accessibility and adoption.
This partnership also aligns with Mocaverse’s broader vision to drive mass adoption of web3 and blockchain technologies. Through its Realm SDK and Moca Network, the collaboration is poised to reshape the digital landscape in South Korea and beyond, making blockchain an integral part of everyday digital interactions.
By combining SK Planet’s extensive user base and Animoca Brands’ expertise in web3 ecosystems, the partnership signals a significant milestone in fostering global web3 adoption. The initiative reflects both entities’ commitment to integrating blockchain solutions into mainstream digital infrastructures, further cementing South Korea’s position as a leading market in the web3 revolution.