Freename, a leading multi-chain Web3 namespace platform, has joined forces with Etherlink, a Layer 2 blockchain powered by Tezos Smart Rollups, to introduce the .etherlink top-level domain (TLD). This collaboration signifies a significant step in broadening blockchain domain adoption, enabling users to create Web3 identities and efficiently manage digital assets. To mark the launch, Etherlink is offering free domains during a three-month promotional period, which users can redeem via its reseller page.
Bridging Web2 and Web3
The .etherlink domain aims to enhance digital identity management on Etherlink’s Layer 2 blockchain, providing Web2 and Web3 users with the ability to secure their digital presence through blockchain technology while retaining traditional domain functionality. Etherlink, a permissionless Layer 2 solution built on the security of Tezos Layer 1, offers decentralized governance, fraud prevention, and censorship resistance. Freename’s integration with Etherlink bridges the gap between Web2 and Web3, allowing Web2 domains to be tokenized and secured on the Etherlink network alongside other major blockchains. This innovation facilitates seamless brand protection and domain security for Web2 businesses within a multi-chain ecosystem.
Through Etherlink, users can mint domains and manage them alongside traditional Web2 domains across more than 50 supported blockchain networks. The integration provides a streamlined approach for users to interact with both blockchain-based and conventional domain systems.
Enhanced Security and Interoperability
Freename’s integration with Etherlink offers users access to Etherlink’s low transaction costs of $0.001, providing an affordable and scalable solution for blockchain and DNS interactions. By utilizing Tezos Smart Rollups, users benefit from improved security and compatibility with other major Ethereum Virtual Machine (EVM) networks. Etherlink’s architecture eliminates centralized bridges and administrative keys, ensuring a secure and censorship-resistant platform for blockchain operations.
Advancing the Etherlink Ecosystem
The integration marks a pivotal milestone for the Etherlink ecosystem, arriving during a dynamic period for Tezos. Recent developments include the launch of the uranium.io marketplace on Etherlink and the unveiling of the Tezos X roadmap in mid-2024. The .etherlink TLD offers native Web3 identities for decentralized applications, smart contracts, and community members, allowing users to replace complex wallet addresses with easy-to-remember, human-readable names.
This innovation facilitates the creation of branded Web3 presences for Etherlink projects, enhancing trust and recognition within the ecosystem. By leveraging Freename’s DNS technology, Etherlink users can bridge their Web2 and Web3 identities, unlocking new opportunities for decentralized applications and services.
A New Era of Digital Identity
The partnership between Freename and Etherlink reflects their shared commitment to integrating Web2 and Web3 technologies. By delivering secure, scalable, and decentralized domain solutions, the collaboration empowers users to build dynamic and secure digital identities, setting the stage for a more intuitive and accessible Web3 future.
