A press organization and a Taiwanese blockchain technology company have joined forces to verify information surrounding the upcoming Indian general election, aiming to tackle digital deception.
Leveraging Blockchain for Transparency
In a bid to enhance the integrity of digital content related to the election, news organizations and photojournalists will collaborate to gather on-site coverage, beginning on April 19. They will utilize tools provided by the Numbers Protocol, including Capture Cam and Capture Dashboard, to transfer this content onto a blockchain platform.
Enhancing Reliability with Technology
The primary objective of employing these technologies is to bolster the reliability of recorded digital content by detecting any attempts at AI manipulation. Numbers Protocol has extended the use of its Capture app to non-profits and community groups in addition to professional journalists, enabling the addition of provenance data to every piece of user-generated content.
Advanced Fact-Checking Mechanism
Tammy Yang, co-founder of Numbers Protocol, elaborated on the company’s strategy for identifying deepfakes and altered content, emphasizing the technological advancement in fact-checking. Yang outlined the blockchain registration process undergone by photojournalists and news organizations for each submitted piece of material.
Ensuring Authenticity and Objectivity
Each piece of content registered receives a unique identifier using the ERC-7053 standard, ensuring an exact match between the identifier and the content’s hash. Any modification to the original content will result in a new hash and identifier. The verification engine, open to the public, allows users to verify submitted material against the registered version, ensuring authenticity.
Collaboration and Decentralization
Yang emphasized the decentralized nature of the Numbers Protocol, welcoming all journalists and media outlets to collaborate. The initiative aims to provide transparency by revealing the provenance of content, allowing stakeholders to access the backstory of digital material.
Empowering Photojournalists
Furthermore, photojournalists can utilize the provenance records to license and monetize their work while contributing to the authenticity of digital information.
Conclusion
The collaboration between the press organization and the Taiwanese blockchain technology company represents a significant step forward in combating digital deception surrounding the Indian elections. By leveraging blockchain technology and advanced fact-checking mechanisms, the initiative aims to ensure transparency, reliability, and authenticity in digital content, fostering trust among stakeholders.